The limits of evidence-based marketing
http://sethgodin.typepad.com/seths_blog/2011/03/the-limits-of-evidence-based-marketing.html
“What evidence would you need to see in order to change your mind?”
(via Instapaper)
The limits of evidence-based marketing
http://sethgodin.typepad.com/seths_blog/2011/03/the-limits-of-evidence-based-marketing.html
“What evidence would you need to see in order to change your mind?”
(via Instapaper)
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